Google, Inc., (GOOG) a technology company, maintains index of Web sites and other online content for users, advertisers, Google network members, and other content providers. Its automated search technology helps users to obtain instant access to relevant information from its online index. The company’s solutions provide targeted advertising and Internet search solutions, as well as intranet solutions via an enterprise search appliance. Its products and services for users include Google.com for search and personalization, which provides Google Web Search, Google Image Search, Google Book Search, Google Scholar, Google Base, Google Webmaster Tools, Google Finance, Google News, Personalized Homepage and Search, Google Co-op and Custom Search, Google Video, and YouTube.
Google stock market shares gained $18.56 to close Friday at $571.51 while Microsoft stock market shares added 83 cents to close at $29.07. It also announced that it has reached an agreement that gives Yahoo! the ability to use Google’s search and contextual advertising technology through its AdSense[TM] for Search and AdSense for Content advertising programs.
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Under the agreement, Yahoo! has the option to display Google ads alongside its own natural search results in the U.S. and Canada. In addition, Yahoo! can serve contextually targeted ads on its U.S. and Canadian web properties as well as on its current publisher partner sites. Yahoo will continue to operate its’ own search engine, web properties and advertising services.
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Total revenues from Google Sites – Google-owned sites generated revenues of $3.40 billion, or 66% of total revenues, in the first quarter of 2008. This represents a 49% increase over first quarter 2007 revenues of $2.28 billion and a 9% increase over fourth quarter 2007 revenues of $3.12 billion. Total revenues from Google Network – Google’s partner sites generated revenues, through AdSense programs, of $1.69 billion, or 33% of total revenues, in the first quarter of 2008. This represents a 25% increase over network revenues of $1.35 billion generated in the first quarter of 2007 and a 3% increase in revenues over fourth quarter 2007 revenues of $1.64 billion. International Revenues – Revenues from outside of the United States totaled $2.65 billion, representing 51% of total revenues in the first quarter of 2008, compared to 47% in the first quarter of 2007 and 48% in the fourth quarter of 2007. Had foreign exchange rates remained constant from the fourth quarter of 2007 through the first quarter of 2008, our revenues in the first quarter of 2008 would have been $18 million lower. Had foreign exchange rates remained constant from the first quarter of 2007 through the first quarter of 2008, our revenues in the first quarter of 2008 would have been $202 million lower.
For investors wanting to invest in Google and have some protection, covered call investing is worth considering. For example, Google has several covered call investing positions to choose from for expiration in July of 2008. A covered call investing position for the 08 Jul 570 call option currently has a potential unchanged return of 4.6%. So even if the price of the GOOG remains unchanged, the position will return 4.6% – in only 32 days. Best of all, the position has 5.1% downside protection, so even if the price of GOOG drops in price less than 5.1% at option expiration, the position will be profitable.
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[tags] Google Web Search, Google Image Search, Google Book Search, Google Scholar, Google Base, Google Webmaster Tools, Google Finance, Google News, Personalized Homepage and Search, Google Co-op and Custom Search, Google Video, YouTube, Microsoft, Yahoo!, AdSense, U.S., Canada, GOOG, Google Inc., covered call investing, covered call investment strategy, investment strategy, iron condor, poweroptions, stock option trading, stock options [/tags]